New Smokey Bear video and mobile apps

There is some new Smokey Bear stuff out there. One is the video below, which was posted on Smokey’s YouTube page three days ago.

Also new:

Here is a screen shot of the mobile web site, which is identical in appearance to the mobile Android app.

Smokey Bear mobile site

http://www.smokeybearmobile.com/

I downloaded the Android app. It contains some good information, has a pleasing appearance, and it works fairly well, but has a couple of confusing design quirks. When you are on any page in the app, there is a large bar across the top that says “Back”. This, of course, takes you to the previous page within the app, but it remains there when you’re on the home page for the app, which looks like a secondary page. Touching it then exits the app.

The home page says “Campfire Safety”, which seems like it should be a sub-heading within the app. Four of the nine large buttons on the home page refer to campfire topics, while the other five are unrelated.

The Android Smokey Bear app is a good first effort, but needs a few tweaks. I would give it three out of five stars.

Smokey Bear mobile site QR

Scan this with a smart phone to go to Smokey's mobile site

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About Bill Gabbert

Wildland fire has been a major part of Bill Gabbert’s life for several decades. After growing up in the south, he migrated to southern California where he lived for 20 years, working as a wildland firefighter. Later he took his affinity for firefighting to Indiana and eventually the Black Hills of South Dakota where he was the Fire Management Officer for a group of seven national parks. Today he is the creator and owner of WildfireToday.com and Sagacity Wildfire Services and serves as an expert witness in wildland fire. If you are interested in wildland fire, welcome… grab a cup of coffee and put your feet up. Google+